Project: Aloft Star Amplified by MTV 2016 is Back and It’s Bigger and Better!

Project: Aloft Star Amplified by MTV (2015)

The Starwood Hotels & Resorts’ Aloft® brand has launched Asia Pacific’s third Project Aloft Star, amplified by MTV. This year’s edition of the music talent discovery competition is expanding the competition to include Taiwan and South Korea.

Amplified by the collaboration with global youth brand MTV and Aloft, the competition will identify and support the hottest emerging music acts throughout nine markets, namely China, Hong Kong, India, Macau, Malaysia, Singapore, South Korea, Taiwan and Thailand. Last year’s competition attracted more than 350 entries and over half a million public votes.

Entry Submissions

There are 4 contest clusters that includes Greater China (China, Hong Kong, Macau and Taiwan), South East Asia (Malaysia, Singapore and Thailand), India and South Korea.

From now until 25 July 2016, you can submit your original songs through YouTube video links or SoundCloud audio links at for the opportunity to showcase your talents for a chance to snag the coveted title of Project Aloft Start winner in Asia Pacific.

Between September to October, shortlisted finalists will perform at the finals in front of a live audience and a panel of judges from MTV, Aloft and the music entertainment industry. One winner from each contest cluster will walk away with US$10,000 as well as the chance to be featured on MTV platforms in Asia.

Public Voting Contest

From 29 July to 22 August 2016, the public can vote for their favourite videos from curated entries on Voting is open worldwide and fans in each cluster who has voted will stand a change to win US$1,000. The top 5 entries per cluster will be determined by a combination of public votes and a panel of MTV judges.

So what are you waiting for? Send in your entries now and good luck!

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